Why Boycotting isn’t the answer…

Kavitha Reddy Feature Films, Industry, Palace

How do you stop a theater from showing movies you disagree with? The answer isn’t to stay away, but instead, to show up. We don’t pick the movies we show, so if you want a theater to stop showing certain films, you must cause Hollywood to stop making them. Here’s how and why: Did you know that over 600 movies …

Help! We have a hostage situation.

Kavitha Reddy Industry

What would you say if I wanted to open a business with you? I have a great idea. We will make 85% of our money by selling three simple products. Sound good so far? Okay. So. To get people into our building to purchase these three products, we will install extremely expensive state of the art high tech equipment and …

The Magic of Movie *Going*

Kavitha Reddy Industry

I missed Fifty Shades of Grey when it came to the theater. It was our first public movie on Valentine’s Day weekend and I was working around the clock fueled by movie theater popcorn, pure adrenaline, and occasional nap like periods of sleep. I wasn’t dying to see it. I was intrigued by the controversy surrounding the film. I was …

Surprising Reasons Star Wars is important

Kavitha Reddy Industry

Unless you have been in hiding for the last couple of months (and if you’re reading this, I would guess you probably aren’t that disconnected), you may have heard of the new Star Wars movie. Even if you are like me and have never seen a single Star Wars movie, you know this movie broke tons of records and brought …

How to steal a new release…

Kavitha Reddy Industry, Uncategorized

A few people have asked me what I do with the movies after we show them or if I can burn them a copy. Other than it being completely illegal and the easiest way to lose our licensing agreements with the studio, it’s also impossible.   The concept of “movie” that we all have is a disc copy of a …